Yeah, I actually only recently started to understand the impact that area subreddits can have - great channel for certain audiences. My intuition is that most of my target audience for vinyl isn't yet on Reddit, but maybe that's changed and I just haven't realized it yet.
There are certainly a lot of forums out there too, but most of them aren't local to one area, so most of the sales are online (I did a lot of business through these forums in the past).
In retrospect, it would have been rad to run this as a fully fledged A/B test. I honestly just didn't know that the ads would have quite the impact that they did.
There are certainly a lot of forums out there too, but most of them aren't local to one area, so most of the sales are online (I did a lot of business through these forums in the past).
In retrospect, it would have been rad to run this as a fully fledged A/B test. I honestly just didn't know that the ads would have quite the impact that they did.